Most of my clients come from referrals because a referral only happens when a past client trusted the experience enough to put their own name behind it. That shapes how I work: I don't cut corners when a deal gets hard, I explain everything in plain language, I take responsibility when something goes wrong, and I stay in touch long after closing. Whether someone referred you or you found me another way, you get the same standard.
Most of my business comes from referrals, past clients sending friends and the people they care about my way, rather than heavy advertising spend, and that fact shapes how I actually run my business every single day.
What a referral business actually means
A business built primarily on referrals means past clients trusted the experience enough to put their own name behind a recommendation. That's a different kind of accountability than one built on advertising alone, and it keeps me focused on the long term relationship, not just the transaction in front of me.
It also changes how I measure success. A closed deal is good. A client who calls me three years later to ask about a property tax notice, or to send a coworker my way, is better. That only happens when the experience held up long after the excitement of closing day wore off.
Why it changes how I handle the hard parts
Knowing that today's client might become tomorrow's referral source means I don't cut corners when a deal gets difficult, the reputation I'm protecting isn't abstract, it's built one relationship at a time. I've walked deals back from the edge that other agents would have let die, because walking away is easy and it's rarely the client who pays for that.
Why referrals matter so much in real estate
Most people buy or sell a home only a handful of times, so they don't have years of experience to judge an agent by. That's why they lean on someone they trust who's already been through it. A referral is borrowed trust. When someone sends a friend to me, they're saying I'll take care of that person the way I took care of them. I don't take that lightly.
Still interview me
Even if a friend sent you, ask me the hard questions. A referral gets us to the table. It shouldn't replace your own judgment. Ask how I'd price your home or how I'd approach your search, what I'd do if the deal ran into trouble and how we'd communicate. If my answers don't fit you, that's important to know before you sign anything. See Choosing the right Realtor in Chandler, AZ for the full list.
What clients actually say
Clients have described feeling like I had their best interest first and foremost, that I explained complicated processes in terms they could understand, and that I showed up with patience even when the process got stressful. One first time buyer wrote that I explained things in elementary terms. That's exactly the goal. You can read more on the reviews on my website.
What's behind the work
| Credential | Detail |
|---|---|
| Licensed in Arizona real estate | Since 2004 |
| Broker's license | Since 2009 |
| CPA | Licensed since 2004 |
| Negotiation | Master Certified Negotiation Expert (MCNE) |
| Recognition | Top Producer, 2024 and 2025 |
How referral fees work in Arizona
Arizona has rules about who can be paid for a real estate referral. A licensed agent can generally pay a referral fee only to another licensed agent or brokerage, not to an unlicensed person. So when a past client sends someone my way, the thank you is a personal one, not a payment. When I refer a client to an agent in another state, that agent's license and the referral arrangement are handled properly between our brokerages.
If you're moving somewhere I don't work
If you're leaving Arizona, I can connect you with an agent where you're headed. I look for someone whose approach matches how I'd want you treated, and I stay in touch with them while you search, so you're not starting from scratch with a stranger.
Staying in touch after closing
A referral based business also means I stay in touch well after closing, not just disappearing once the deal is done. Many of my long term relationships started with a single home purchase years ago, and I'm still the first call when those clients have a question about their home, their taxes or their next move.
What this means for you
Whether you become a client through a referral or find me another way, you're getting the same standard of care that's built this business, because that standard is what actually generates the referrals in the first place. See what that looks like step by step in What actually happens when you list your home with Shawn Krill?
And if something about working with me doesn't meet that standard, I want to hear it directly. Honest feedback is how a referral business stays honest. Tell me what worked and what didn't, and I'll use it with the next person who walks through the door.
The bottom line
I'd be honored to earn your trust the same way I've earned it from the clients who send the people they care about to me.
Let's take the confusion out of this decision, schedule your clarity call today.
Questions, answered.
Do you only work with referred clients?
No, I welcome new clients from any source, and I hold every relationship to the same standard that generates referrals in the first place.
Can I see reviews or testimonials from past clients?
Yes. Reviews are on my website, and I'm happy to connect you with references if that's helpful in your decision.
What happens after my transaction closes?
I stay in touch and remain a resource for you long after closing, many of my client relationships continue for years.
How long have you been in real estate?
I've been licensed in Arizona since 2004 and have held my broker's license since 2009.
Do you work outside Chandler?
Yes. I work throughout the Valley, including Chandler, Gilbert, Tempe, Scottsdale, Mesa, Queen Creek, Phoenix, Peoria, Glendale and Surprise.
Want to talk it through?
Bring me the specifics of your situation and I will tell you straight what I would do. No pitch, nothing to sign, and no obligation to work with me afterward.
Schedule your clarity call